ONCE ANASTASIA MIXED UP ASTRONOMY AND ASTROLOGY WHILE STORMING A CASE AND FIVE MINUTES LATER THE IDEA OF INSTASEER WAS BORN.

NOW MEET A HEREDITARY INSTAORACLE! SHE HURRIES UP TO THOSE WHO ARE TIRED OF GUESSING ABOUT THE PERFECT GIFT ON INTERNATIONAL WOMEN’S DAY.

CLIENT:
avon

ROLE:
IDEA, PITCH, ART+COPY,
CREATIVE DIRECTION,
SUPERVISION, AND EXPERTISE
IN TAROT CARDS (ACTUALLY NOT)

USERS LEFT A REQUEST FOR A SPIRITUALISTIC SESSION IN THE COMMENTS TO THE POST ON AVON’S INSTAGRAM.

THEN A FEW MINUTES LATER USER RECEIVED A PERSONALIZED PREDICTION OF THE PERFECT GIFT FROM AVON’S TOP PRODUCTS IN DIRECT.

FOR THREE DAYS WE GET MORE THAN 3000 COMMENTS!